Tag : SMS Marketing

Kaleyra at the Politecnico of Milan event: “KPI & MEASUREMENT STRATEGY IN THE MOBILE ERA”
Kaleyra at the Politecnico of Milan event: “KPI & MEASURE ...

Kaleyra at Mobile B2C Observatory Workshop: “KPI & MEASUREMENT STRATEGY IN THE MOBILE ERA” On 24th January 2019 from 09:30 to 13:00 at the Politecnico of Milan there is the second workshop organized by the Mobile B2C Strategy Observatory “KPI & ME ...

By . 01 Jan 1970. 10 min

Getting Every Customer’s Attention On Earth Today And Mars Tomorrow
Getting Every Customer’s Attention On Earth Today And Mars To ...

With the rapid advancement of technology, it won’t be long before the human race ventures out into living in space, possibly on Mars. It’s commonplace to see technology that was all the hype yesterday getting the boot today to make way for newer technology ...

By . 01 Jan 1970. 10 min

Italian customers satisfied of digital fintech and insurtech services. But what do they need more?
Italian customers satisfied of digital fintech and insurtech ...

The Fintech and Insurtech Observatory of the Politecnico di Milano, presented the results of the 2018 research. Companies from different industries shared their point of view and experiences to give their contribution. 2018 Results The 2018 results s ...

By . 01 Jan 1970. 10 min

SMS Essentials – Part 4: The Trump Card to an Effective Marketing Strategy
SMS Essentials – Part 4: The Trump Card to an Effective ...

Making your brand noticeable and keeping your customer engaged can be quite daunting. In this day and age when consumers are bombarded with the sheer amount of marketing noise, capturing consumers attention can become increasingly difficult. While social m ...

By . 01 Jan 1970. 10 min

SMS Essentials – Part 1: Achieving Customer Success Using SMS Marketing
SMS Essentials – Part 1: Achieving Customer Success Usi ...

As you may already know, customer communications is critical to the success of any business. Welcome to our "SMS Essentials" series of articles in which we discuss simple and effective actions to scale your business and take communications up a notch. Foll ...

By . 01 Jan 1970. 10 min

placeholder
Kaleyra, partner of the Fintech & Insurtech Observatory, ...

Schedule: 11th December 2018 Location: Politecnico di Milano – Italy   The Fintech and Insurance market is deeply evolving thanks to new technologies. The Digital Transformation is changing the way banking and insurance companies approach ...

By . 01 Jan 1970. 10 min

Why SMS Is A Powerful Tool For Marketing To Global Audiences
Why SMS Is A Powerful Tool For Marketing To Global Audiences

In a world addicted to novelty, the humble text message has stood the test of time.  Even 25 years after its inception, SMS is a platform that is still massively used around the world.  In fact, according to research, 5 billion people around the world have ...

By . 01 Jan 1970. 10 min

How Personalized SMS Communication Can Boost Customer Retention Phenomenally
How Personalized SMS Communication Can Boost Customer Retenti ...

This post talks about an alternate marketing strategy which has worked well right from its inception. Yes, we're talking about the humble SMS. Let's look at how you can boost customer retention phenomenally by applying personalized SMS communication practi ...

By Darell Khin. 06 Dec 2018. 5 min

Mobile Marketing & it’s Relevance Across Industries
Mobile Marketing & it’s Relevance Across Industries

Short Messaging Service (SMS) which once has been considered as a method of convenient communication between the individuals has grown into an industry segment, which is going to be valued at USD 86.53 Billion by 2025. Apart from notifications and alert ...

By Rahul Pandey. 13 Nov 2018. 4 min

SMS Versus Voice Calls: 13 Reasons Why SMS Wins!
SMS Versus Voice Calls: 13 Reasons Why SMS Wins!

SMS Versus Voice call: is there really that much of a difference in their impact? 10 years ago this may not have been an argument worth pursuing, in 2018 the implications are far more significant that one could imagine. Even more so when the primary goal i ...

By Darell Khinn. 12 Nov 2018. 6 min

Popular tags