To sustain the competition and provide the awesome customer experience, BFSI sector will have to redefine its communication process at a swift pace.
Smishing is a cyberattack that uses misleading text messages to deceive victims. Here are some preventive measures to avoid a phishing attack.
Banks that offer dynamic messaging, beyond simple alerts, will have an opportunity to engage with customers seamlessly. With digital engagement, each additional touchpoint is another opportunity to build trust.
Through vSMS, each message sent by the business is verified by Google. Customers can recognize the brand, develop trust, and actively engage with them.
RCS is an initiative to enhance regular SMS. While modern apps provide read receipts, last seen details, media messages, group chats and more, RCS aims to bring these features to default-messaging apps.
Messages have high open-rates. According to Techpedia, it is as high as 98%. Moreover, 83% of the messages sent are seen within 3 minutes. In a time, when almost everyone has a phone and keeps it with them wherever they go, these statistics are not surprising. The mobile messaging trends have created a huge opportunity for businesses to communicate with their customers and prospects through this medium.
Communication is essential in all aspects of life, and regular advancements in this field are necessary to ensure continuous and effective communication with all stakeholders. Kaleyra understands this importance and takes communication to the next level with yet another plugin. Its ever-evolving global cloud communication platform allows the delivery of messages to customers through multiple platforms.
With increased number of data breaches, businesses can no longer rely on single-factor authentication. Use SMS for verification.