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Conversational business texting
BlogMessaging EN

Implement Conversational Messaging to Transform Your CX Strategy

Conversational messaging is an excellent way to have meaningful customer interactions that are purposeful. Learn how you can build brand loyalty with conversational messaging.

Kalaivani Narayanan

Shopper Marketing Strategy
Blog EN

Digital Shopper Marketing Tactics to Win Over Modern Customers

Shopper marketing has evolved from being a bricks-and-mortar phenomenon to focusing on customer engagement online and offline. Read more about how brands can create campaigns that speak to shoppers’ specific needs and preferences.

Kalaivani Narayanan

CPaaS for MSO
CPaaS EN

5 ways Multi System Operators can use CPaaS solutions to create a better customer experience

The MSO sector can use CPaaS solutions in a variety of ways to create a better CX. Here are five interesting ways that CPaaS can be used to improve the customer experience:

Harish Thyagarajan

Omni channel digital banking solutions
BlogOmnichannel EN

How Omnichannel Banking Solutions Elevate Customer Experience

Customer centricity should be at the forefront of a bank’s digital strategies. Learn how Omnichannel platforms provide a holistic understanding of the customer journey, informing strategies for business growth.

Kalaivani Narayanan

CpaaS for Travel
Blog CPaaS EN

How CPaaS Solutions are a Game-changer for the Hospitality Sector

For a consumer-facing industry like hospitality, technological innovations such as CPaaS solutions can go a long way in delighting customers and boosting revenue.

Kalaivani Narayanan

trends in mobile marketing
BlogMessaging EN

Top Mobile Marketing Trends in 2022 for Healthcare

Mobile devices have revolutionized healthcare delivery in recent years with the widespread adoption of telehealth due to the pandemic. Here are a few mobile trends that enable patients to make informed decisions.

Kalaivani Narayanan

Webrooming and Showrooming
BlogOmnichannel EN

Boost Webrooming and Showrooming Conversions with Mobile Strategies

With smartphone use on the rise, shoppers are increasingly finding it easier to research and purchase products online. Learn how to embrace these shopping trends and employ omnichannel and mobile strategies.

Kalaivani Narayanan

Omni channel digital marketing strategy
BlogOmnichannel EN

Creating a Winning Omnichannel Marketing Strategy in 2022

Omnichannel marketing strategy is the need of the hour for businesses across industries that want more customer engagement. Learn how to create a solid omnichannel strategy for your business.

Kalaivani Narayanan

Blog Video EN

How WebRTC is Impacting Business Communication Across Industries

Modern-day brands need real-time communication technologies to actively engage with their customers on communication channels they prefer and frequently use.

Harish Thyagarajan

Mobile Digital Marketing strategies 2022
CPaaS EN

10 Mobile Marketing Strategies to Boost Your Revenues

The high delivery and response rate of mobile marketing is a huge asset for companies that want to make an impression on audiences. Here's a blog on how businesses are taking advantage of mobile marketing strategies to grow their online presence and sales.

Kalaivani Narayanan

video calling for bfsi
Blog Video EN

The Evolution of the Digital User Experience: Video Banking for a Personalized Relationship

Consumers are looking for more complete digital experiences. In the growth of banking channels, personalization of the relationship becomes fundamental. In this case, Banca Widiba has launched a service to communicate with customers through a video banking solution.

Kaleyra

RCS Messaging
RCS EN

The Impact of RCS Messaging in Business Communications

Rich Communication Services (RCS) introduces a new level of interactivity to A2P messaging. For brands, it delivers countless possibilities for engagement and on-brand customer experiences.

Harish Thyagarajan

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