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Why is it critical to have high priority SMS service lines?
Messaging
Why is it critical to have high priority SMS service lines?

Whether you’re a financial services provider, a SaaS product, or even an online business, protecting your users and their data is something you simply cannot afford to take lightly. Some of the biggest names in the business have suffered high profile breac ...

By Darell Khin .21 Dec 2018. 4min

Top 10 marketing trends for 2019 that you simply can’t ignore
Communication
Top 10 marketing trends for 2019 that you simply can’t ignore

New digital marketing trends are emerging ever so often bringing better ways to connect with customers. With 2019 soon approaching, we can see a dramatic shift in the way customers consume products, services, and information. Companies need to constantly m ...

By Darell Khin .20 Dec 2018. 3 min

Getting Every Customer’s Attention On Earth Today And Mars Tomorrow
Communication
Getting Every Customer’s Attention On Earth Today And Mars To ...

With the rapid advancement of technology, it won’t be long before the human race ventures out into living in space, possibly on Mars. It’s commonplace to see technology that was all the hype yesterday getting the boot today to make way for newer technology ...

By . 10 min

SMS Essentials – part 7: The Secret to Sustaining Customer Engagement
Messaging
SMS Essentials – part 7: The Secret to Sustaining Custo ...

The words “Customer engagement” talks about the emotional connection between a customer and the brand. Highly engaged customers tend to be regular, buying more and adding to the sales of the company, while continuing to be loyal and even promoting the bran ...

By Darell Khin .13 Dec 2018. 10 min

Italian customers satisfied of digital fintech and insurtech services. But what do they need more?
Company Updates
Italian customers satisfied of digital fintech and insurtech ...

The Fintech and Insurtech Observatory of the Politecnico di Milano, presented the results of the 2018 research. Companies from different industries shared their point of view and experiences to give their contribution. 2018 Results The 2018 results s ...

By . 10 min

SMS Essentials – Part 6: How SMS Can Lay The Foundation For Customer Support
Communication
SMS Essentials – Part 6: How SMS Can Lay The Foundation ...

Customer satisfaction is of utmost importance to determine the success of a business. You may have the best product in the world, but having inefficient customer support could diminish the value of your brand. Customer support is an integral part of every ...

By . 10 min

SMS Essentials – Part 5: The Focus On SMS Reminders
Communication
SMS Essentials – Part 5: The Focus On SMS Reminders

One of the major reasons why clients do not show up for appointments is because they simply forget. This is especially true when clients have packed schedules. While a missed appointment every now and then may not seem like that big of a drawback, when it ...

By . 10 min

SMS Essentials – Part 4: The Trump Card to an Effective Marketing Strategy
Communication
SMS Essentials – Part 4: The Trump Card to an Effective ...

Making your brand noticeable and keeping your customer engaged can be quite daunting. In this day and age when consumers are bombarded with the sheer amount of marketing noise, capturing consumers attention can become increasingly difficult. While social m ...

By . 10 min

SMS Essentials – Part 3: Channeling SMS Notifications For Customer Engagement
Communication
SMS Essentials – Part 3: Channeling SMS Notifications F ...

If you are a business and you are not using one of the most engaging means of communication with your customers, you are missing out a lot on customer loyalty. In this post, we take a look at some common misconceptions and some great benefits that an SMS n ...

By Darell Khin .11 Dec 2018. 4 min

SMS Essentials – Part 2: SMS Security And Why It’s Critical
Communication
SMS Essentials – Part 2: SMS Security And Why It’ ...

There is no doubt that SMS marketing is one of the most efficient means for a business to gain customer success. It is cost-efficient and has a high open and response rate when compared to other marketing media. However, the risk of falling victim to cyber ...

By . 10 min

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